• As a graduate, you will be able to respond to the needs of industry
    and commerce, particularly in the areas of strategy development,
    innovation and international marketing. You will be prepared for positions
    in marketing, including product or brand management, marketing
    research, promotion and sales.
    The main responsibilities of the marketing management function include:
    • Market analysis
    • Marketing strategy development
    • Marketing program development and implementation
    • New product development.
    You can tailor your degree to suit your career aims and direction
    by adding a Joint Study in accounting, finance, human resource
    management, law, management or online business technologies.

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